ow to Pay Yourself as a Business Owner | Fractional CFO Explains

YouTube Description

Are you generating revenue in your business but still struggling to pay yourself consistently?

In this episode of Practice Prosperity, Randall Avery, CFP®, CFA®, speaks with Iyanna Vaughn, founder of Lovely Financials Group, about how business owners can use better financial systems to protect cash flow, improve profit margins, price their services confidently, and create a reliable CEO salary.

Iyanna explains what a fractional CFO does and how strategic financial guidance differs from bookkeeping and tax preparation. Rather than simply reporting what happened in the past, a fractional CFO helps business owners understand what their numbers mean and use them to make better decisions about hiring, pricing, spending, growth, and owner compensation.

You will learn:

• What a fractional CFO does for a small business
• How to determine what you should pay yourself as a business owner
• Why irregular owner compensation can create financial stress
• How to build a profit plan around your personal income needs
• How revenue, expenses, profit, and CEO pay work together
• How to determine whether your services are underpriced
• The difference between cost-based and value-based pricing
• How to use financial projections to plan for business growth
• Who should be included on your business “money team”
• When a growing company may need a bookkeeper, tax professional, financial planner, or fractional CFO
• Why personal money habits often affect business financial decisions
• How time tracking can reveal unproductive or avoidant activities
• How to build a profitable business without sacrificing your health or personal life

Iyanna also shares her experience redesigning her company after burnout forced her to reduce her workweek. She explains how she improved her services, delegated responsibilities, reduced unnecessary meetings, and created more room for sales, marketing, family, faith, and rest.

The conversation also explores the emotional side of entrepreneurship, including money avoidance, undercharging, perfectionism, trusting a team, and learning to build a business that supports your life instead of consuming it.

This episode is valuable for consultants, coaches, therapists, professional service providers, practice owners, women entrepreneurs, and small-business owners who want greater clarity and control over their finances.

Connect with Iyanna Vaughn

Lovely Financials Group
Explore Iyanna’s margin assessment to evaluate how you manage cash flow, profit, taxes, and owner compensation.
Follow Iyanna and Lovely Financials Group online for more business financial education and fractional CFO guidance.

About Practice Prosperity

Practice Prosperity features candid conversations with experienced professionals about building sustainable practices, making stronger financial decisions, developing meaningful relationships, and creating wealth beyond the business.

Subscribe for more conversations designed to help practice owners build healthier businesses, pay themselves consistently, and create more prosperous lives.

Firm Links

Practice Prosperity: https://deasilwm.com/practice-prosperity/
Deasil Wealth Management: https://deasilwm.com/
Randall Avery bio: https://deasilwm.com/randall-avery/
Money & Relationships: https://deasilwm.com/money-and-relationships/
Mental Health page: https://deasilwm.com/bwinmh/